AI Insights · Timothy · October 2024
Top 5 Social Apps on Android in Africa: Q3 2024 Performance
Explore the latest performance trends of the top social apps on Android in Africa during the third quarter of 2024, highlighting key metrics such as downloads, revenue, and active users.
In the third quarter of 2024, the performance of the top social apps on Android in Africa showcased intriguing trends. Here's a closer look at how these apps fared based on Sensor Tower data.
Facebook Lite from Meta Platforms, Inc. experienced a dynamic quarter with weekly downloads peaking at around 1.18M in early August. However, the downloads saw a decline towards the end of September, settling at approximately 782K. The app maintained a strong user base with weekly active users fluctuating between 24.9M and 25.8M.
TikTok Lite - Save Data showed consistent growth in weekly revenue, starting at $199 and reaching $497 by mid-September. Weekly downloads varied, peaking at 1.17M in early September, while active users steadily increased from 14.4M to 17.4M throughout the quarter.
TikTok also demonstrated strong performance with weekly revenue starting at $125K and peaking at $168K in early September. Downloads peaked at over 1M in late July, with a gradual decline to around 633K by the end of September. The app sustained a robust active user base, ranging from 28.3M to 29.3M.
Facebook saw a steady increase in weekly revenue, reaching up to $15.9K by the end of September. Weekly downloads were highest at 692K in late July, tapering off to 649K by the quarter's end. Active users consistently hovered around 121M to 127M throughout the period.
Instagram experienced an increase in weekly revenue, peaking at $8.7K in early September. Downloads fluctuated, with a high of 620K in early August and settling at 514K by the end of September. The active user count remained relatively stable, ranging from 34.5M to 34.9M.
For more detailed insights and data, visit Sensor Tower.
